Beany Studio recently announced that they will be utilizing the Enjin blockchain for their advertising platform, delivery service and upcoming mobile AR/VR-compatible action RPG, Beany Beanie.

The team behind Enjin is building a robust ecosystem of blockchain development tools that will enable anyone to create and integrate blockchain-based virtual items into their games, apps, and Internet-connected devices.

This week, game studio Beany Studio announced that they are going to integrate blockchain-based virtual items into their upcoming mobile RPG Beany Beanie. To do this, Beany Studio will make use of the Enjin Blockchain.

CEO Alexander González said about the announcement:

“We’re very happy to become part of Enjin’s blockchain gaming multiverse. We are excited to integrate Enjin’s outstanding technology in various sectors, starting with gaming.”

Beany Studio is planning to launch its game in Q4 of 2019. The studio is adding an extra element to the game by integrating ERC-1155 blockchain characters into the virtual and augmented reality-compatible action game. Furthermore, the blockchain characters will also be featured in the MagicEspejo advertising platform, in order to increase engagement and loyalty within the Beany Studio ecosystem.

CEO of Enjin, Maxim Blagov, said about the news:

“Beany Studio’s adoption of the Enjin Platform is a perfect example of how our ecosystem can add massive value to businesses servicing the hospitality and retail industries. This is the first example of what is sure to be a big area of expansion for the Enjin Platform and Ethereum as a whole.”

BeanyBeanie is described as a cooperative RPG that will be available on smartphone and tablet. In the game, players must defeat the Dooms villains in order to save the earth by using various animal characters and in-game items, all presumably secured on the Enjin blockchain.

At the time of writing, ENJ is trading at $0.032, down 5.90% over the past 24-hours, according to data from CoinMarketCap.

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