This development follows the recent launch of a MOTHER merchandise store.
The Australian rapper’s foray into telecommunications, branded as Unreal Mobile, will allow MOTHER token holders to pay for both devices and services. This aims to provide real-world applications for cryptocurrency, expanding its use beyond trading. Azalea tweeted that Unreal Mobile would offer a selection of phones for purchase with MOTHER tokens.
The move comes at a time when MOTHER has shown impressive gains. Data from DEXTools indicates that the token advanced 18% in the past 24 hours, outpacing the broader meme coin sector. The recent rally was partly fueled by the announcement of the MOTHER merchandise store. It allows fans to buy branded items using the token. Increased utility and visibility likely boosted the token’s recent performance, attracting more interest from the crypto community.
Source: X
Payment infrastructure for these new services will be handled by Sphere Labs, a company specializing in integrating cryptocurrency payments. As of Monday, Sphere Labs focused solely on supporting existing cryptocurrencies like MOTHER, without their own token.
This strategic expansion into telecommunications and merchandise sales is designed to bolster the practical use cases of the MOTHER token, aiming to stabilize its value and appeal to a broader audience. By offering tangible products and services that can be purchased with the token, Azalea is positioning MOTHER as a versatile digital currency with multiple applications.
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