Sacramento Kings have ventured deeper into the blockchain world with 2 new partnerships this month.
Sacramento Kings have been accepting Bitcoin since 2014. It is one of the first teams to do so. For this, it has partnered with BitPay. And it continues to conclude various partnerships. Most recently, it has started collaborating with CryptoKaiju to release its very own limited edition crypto collectibles.
CryptoKaiju is a platform producing the world’s first vinyl toys that are traceable on the blockchain. The Kings will work together with them to distribute 100 Kaiju toys throughout the 2019-2020 NBA Season. Each toy will be backed by a non-fungible token which means every one of them will be entirely unique.
15 out of the 100 toys will provide their holder with a unique experience or prize. It could be courtside seats, exclusive merchandise and VIP tours.
Sacramento Kings’ next partner is Blockparty, a blockchain ticketing platform. Together, they will be working on providing blockchain rewards to the King’s prediction gaming app, Call the Shot. Participation in this rewards program is free but rewards are non-transferable and have no monetary value. However, they are exchangeable for special prizes and experience like courtside tickets.
Quoted from Blockparty CEO Shiv Madan, “We’re thrilled to be working with the most technologically innovative team in professional sports and help them bring the latest in blockchain technology to the NBA. Our technology should give the Kings more flexibility in how they reward their most loyal fans. We expect others in the NBA will follow the King’s lead in the years to come.”
This program will be implemented during the 2019-2020 Season as well.
There is an increasing number of sports teams that are dipping their toes into blockchain and cryptocurrency. NBA team Dallas Mavericks also started accepting Bitcoin as payment in August 2019. Moreover, soccer giants Bayern Munich is going into Crypto Collectibles. There are billions worldwide who are into sports and these developments will definitely speed adoption up greatly. The 2019-2020 NBA season will be fun to watch on the court and off the court as well.
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