On Sunday, January 19th at 4:13 PM ET, Melania Trump made a post launching her own memecoin, $MELANIA
Just minutes later, Donald Trump himself reposted her announcement during his Victory Rally, fueling the fire even further.
The timing couldn’t have been worse for $TRUMP holders. Just as $MELANIA launched, buyer demand for Donald Trump’s memecoin, $TRUMP, collapsed. Its supply surged.
The domino effect was immediate. Less than 48 hours earlier, $TRUMP had erased $7.5 billion in market cap in just 10 minutes, as the number of sellers far outpaced the number of buyers. Leading up to the launch of $MELANIA, there were about 38,500 sellers for every 13,300 buyers, a ratio of roughly 3 sellers for each buyer.
This imbalance had kept prices rising, but as soon as $MELANIA was launched, the situation flipped. Within just one hour after the launch, seller volume surged to $352 million, while buyer volume lagged at only $245 million. This led to a sharp drop in $TRUMP’s price, as the ratio of buyers to sellers fell to just 1.3x.
What followed was nothing short of chaos. In the minutes around the $MELANIA launch, massive sell orders flooded the market. According to the flow log, there were several sales over $1 million and even a few above $5 million in $TRUMP. The selling pressure was so intense that Solana, the blockchain supporting $TRUMP, saw its value drop nearly 20% in a matter of minutes.
The market took a major hit, with over $10 billion in market cap erased across all memecoins following the launch. In the 24 hours since, $2 billion in volume has flowed through $TRUMP alone, highlighting just how quickly momentum can shift in this volatile space. The launch of $MELANIA has shown just how fast fortunes can change in the world of crypto, leaving many investors with whiplash as they try to make sense of the fast-moving market.
The information discussed by Altcoin Buzz is not financial advice. This is for educational, entertainment, and informational purposes only. Any information or strategies are thoughts and opinions relevant to the accepted risk tolerance levels of the writer/reviewers and their risk tolerance may be different than yours. We are not responsible for any losses you may incur due to any investments directly or indirectly related to the information provided. Bitcoin and other cryptocurrencies are high-risk investments so please do your due diligence. Copyright Altcoin Buzz Pte Ltd.
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BTCThe Official Melania Meme is live! You can buy $MELANIA now. melaniameme.com FUAfBo2jgks6gB4Z4LfZkqSZgzNucisEHqnNebaRxM1P
Moments later, we posted on X that the coin had launched. Prior to Donald Trump reposting her announcement, $TRUMP was little changed. After the repost and our breaking news post, $TRUMP fell -55% in minutes. Consider turning on @KobeissiLetter notifications.
In the moments after the launch of $MELANIA, we saw seller volume FAR outweigh buying volume. In 1 hour, there was $352 million of seller volume for just $245 million of buyer volume. The ratio of buyers to sellers fell to just 1.3x which led to a massive crash in price.
