Big Tech’s Growing Bet on Stablecoins

Fortune reports Apple, X, Airbnb, and Google are in early talks to integrate stablecoins.

This marks a turning point for stablecoins. Many in the crypto industry see stablecoins as the “killer app” to bring blockchain technology into mainstream finance.
Why Big Tech is Turning to Stablecoins

Stablecoins offer a way to move money quickly and cheaply across borders, a big selling point for global companies. Unlike traditional bank transfers, which can be slow and costly, stablecoins can enable near-instant settlements and lower fees. This is why firms like Apple and Google are exploring their use for payments and cross-border transfers.

Meta, the company behind Facebook, is also returning to this proposal after its earlier attempt faced regulatory hurdles. Uber CEO Dara Khosrowshahi recently said Uber is studying stablecoins for global money transfers, showing the ride-sharing giant’s interest in the space. The push from Big Tech comes as stablecoins attract millions in venture funding and increased scrutiny from lawmakers. They are considering new regulations to protect consumers while fostering innovation.

One real-world example is Stripe, a major payment company, which recently acquired the stablecoin startup Bridge. This move signaled to Silicon Valley that this proposal are becoming serious technology to watch and use. Also, Chris Ahn from Haun Ventures, an early Bridge investor, summed it up: “It’s pretty clear that this is probably one of the biggest upgrades to payments since the SWIFT network.”

The Future of Payments with Stablecoins

Despite the excitement, some companies remain cautious. Google Cloud’s Rich Widmann confirmed Google’s interest but noted that crypto payments aren’t an immediate focus. Airbnb said it is monitoring developments but has no immediate plans to integrate stablecoins. Still, the widespread interest highlights a growing trend where stablecoins are seen as tools for greater financial efficiency and innovation.

As Congress debates regulations, the outcome will shape how this proposal grow and integrate into the global financial system. Investors and beginners should watch closely: stablecoins could change how money moves worldwide.

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