This integration lets users see ENS details like Ether balances and last transaction times, all compiled by Etherscan.
This feature significantly eases public access to blockchain data, streamlining Ethereum wallet tracking.
Easing Access to Blockchain Data
Former ENS team member Brantly Millegan first noted and shared the update on X, igniting discussions in crypto circles. Google’s action follows its 2022 initiative that allowed direct search engine tracking of some Ethereum wallet Ether balances.
holy fucking shit google has integrated ENS into its search 🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯 pic.twitter.com/xZt00EdJoq
— brantly.eth (@BrantlyMillegan) March 21, 2024
This pioneering integration removes the need to visit Etherscan for wallet balances, streamlining blockchain data interaction.
Including ENS data in Google search highlights blockchain’s growing importance in mainstream apps and user convenience. ENS, like the internet’s DNS, maps human-readable names to blockchain addresses, simplifying Ethereum transactions. Google search visibility allows easy verification of addresses, balance checks, and transaction monitoring.
Moreover, this integration reflects Google’s recognition of the growing relevance of cryptocurrencies and blockchain technology in the digital age. Google’s accessibility of ENS and Ethereum data meets the demands of a tech-savvy audience seeking convenient information access.
More About ENS Domains
Airstack has recently unveiled Frog Recipes for Farcaster Frames including Ethereum Name Service (ENS) information, into their applications. This launch boosts decentralized apps’ functionality and interoperability by simplifying access to crucial on-chain data.
.@airstack_xyz has launched Frog Recipes for @farcaster_xyz Frames which enables developers to integrate onchain data for ENS and more! https://t.co/UhZUn1hujI
— ens.eth (@ensdomains) March 24, 2024
Frog Recipes simplifies integration, marking a major step for developers to enrich user experiences and explore new decentralized web apps.
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